Meet James,

I’m originally from Ontario and spent my career in Alberta before my wife, Rita, and I settled in North Vancouver with our two kids. I may not have grown up on the West Coast, but it didn’t take many drives along the Sea to Sky to understand why people love it here.

When I first started in the industry, I had to learn how every part of a deal worked. Fifteen years later, it had become second nature. At some point, I’d seen enough of them that I probably could have done it in my sleep.

I’ve always genuinely loved cars. I care about the performance, the design and how they feel to drive. But being a dad changes the checklist a little. Now I’m also asking whether the car seat fits, how much sports equipment and sand toys we can cram into it and whether everyone will still be speaking to each other after a long road trip. The right vehicle has to be fun, but it also has to make sense for real life.

After years working inside dealerships, I understand both sides of the desk. I know why buyers can feel guarded, but I also know how to work with dealerships in a way that keeps things respectful and productive. The goal isn’t to create a fight. It’s to make sure you understand the deal and know you’re making the right decision.

I also work on the wholesale side, helping people understand what their vehicle is actually worth and what their best options are for selling it.

Turn the Deal started because I knew this process could be easier. Whether you’re buying or selling, you should have clear answers and someone taking care of the complicated parts.

You enjoy the next step. I’ll help make sure the numbers make sense.